Tuesday, September 18
10 am Pacific / 12 noon Central / 1pm Eastern
Emerging Challenges in Publishing meet a New Copyright Solution for Universities
Martha G. Russell, Executive Director of MediaX
Franny Lee, VP University Relations and Product Development at SIPX Co.
Description: Higher education is witnessing a sea change in the way content is created, consumed and curated. Traditional boundaries are blurring in course content and in course delivery systems. Experimental activities in every corner are challenging the business models and support systems of higher education. These challenges are compounded by the many obstacles that exist in traditional mechanisms for content licensing, commonly resulting in under-utilization of content or copyright piracy. It can be very difficult to locate the appropriate rights holders and engage in permissions requests processes, and there are often prohibitively high transaction costs involved in ensuring legally proper use of content.
Responding to this challenge, SIPX (formerly the Stanford Intellectual Property Exchange research project) resolves copyright blockages with user-friendly technology that clears rights for print, digital and online education platforms. It is an active system used by Stanford and is growing rapidly into universities and MOOC platforms. SIPX’s unique approach to copyright leverages technology and institutional relationships to provide an easy and transparent content access experience for both copyright owner and content user.
Martha G. Russell is Executive Director of Media X at Stanford University, Senior Research Scholar at the Human Sciences and Technology Advanced Research (H*STAR) Institute at Stanford University, a Fellow with the Stanford Center for Legal Informatics, and a Senior Fellow at the Institute for Innovation, Creativity and Capital (IC2) at The University of Texas at Austin.
Originally a composer and jazz musician, Franny Lee was drawn to the fields of copyright and digital communication by experiencing firsthand its effect on the music industry. She has worked on these complex issues from many perspectives for over 10 years. Franny is a lawyer in the US and Canada, and was an intellectual property litigator with Cassels Brock & Blackwell LLP in Toronto, specializing in digital rights and Internet issues from the entertainment, media and com
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