Adobe Webinar: Optimizing the Use of the Web to Increase Student Recruitment

17 April 2012 - 12:00pm - 1:00pm

10 am Pacific / 12 pm Central / 1 pm Eastern

Join NMC Partner, Adobe Education, and industry experts as they conduct free online seminars about using industry-leading Adobe software solutions. During these live, easy-to-follow sessions, you will discover brand-new ways to prepare engaging curriculum, teach essential digital communication skills, empower students to creatively express what they’ve learned, simplify complex concepts, and improve communication.

Universities and colleges are re-defining central websites and content management as pivotal to enrollment strategy. Prospective students start their searches on the web and first impressions and a positive online experience are deemed critical in whether a prospect persists. As a result, the web is now an enterprise system that needs to be managed accordingly. It requires alignment to strategy, new policies and a maturation of practices for managing content.

This presentation will highlight how Dalhousie University took control of its website through a new content management system with controls to match changing business practices.

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